HOW IT WORKS
Brands pledge micro-donations
By joining Water Unite, retailers of bottled water and bottled water companies promise to direct the equivalent of one cent per litre to Water Unite. Participating firms will carry the Water Unite logo – a globally recognised mark.
Consumers choose Water Unite
Consumers can choose brands carrying the Water Unite logo, using their purchasing power for good.
Water Unite is also linked to recycling and deposit systems, helping to reduce plastic waste.
Everyone can play a part
Joining Water Unite is voluntary and anyone who buys, sells or consumes bottled water can take part.
WATER SERVICES FOR THOSE WHO NEED IT MOST
Most of the people in dire need of water and sanitation are in sub-Saharan Africa, South and South East Asia. Water supplies are often unreliable, or too expensive for the poorest people and current investments do not always target areas of greatest need. At the same time, more and more people are living in water-distressed areas.
Many organisations and governments are putting in pumps and pipes to get water flowing, but much more funding is needed overall. Currently not enough goes into building up local services, local business development and maintenance.6
To put it simply, the world needs more funds and better systems to keep clean water flowing.
PUTTING A HALT TO PLASTIC POLLUTION
Plastic has quickly become one of the world's biggest problems. The oceans have become a dumping ground, endangering marine life and introducing plastic into the food chain. Whilst in cities, landfill sites are growing and plastic waste is breeding disease.7
In response, deposit return schemes have been introduced in a handful of countries. But this is just a start.
Water Unite will support investments in collection schemes and recycling plants in both developed and developing countries. Helping to realise the value plastic plays as an income source and a circular economy. In addition we’ll invest in building new facilities to increase the amount of food grade plastic material, making rPET (recycled PET) more available.